6 augmented intelligence actions to improve marine operations

  • 07/11/2023
  • 14 minutes

Have you ever imagined what it would be like if you could count on the help of a technology capable of expanding your intelligence and boosting the performance of your business? What if it could automate repetitive tasks, transform traditional functions, increase process productivity and quality? This tool already exists and is called augmented intelligence.

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In this article, we will introduce the concept of augmented intelligence, the benefits it can bring to the maritime and port sector, and what actions can be implemented to improve operations. Check it out!

What is augmented intelligence?

Augmented intelligence is a technology that combines artificial intelligence (AI) with human intelligence, expanding cognitive ability and professional decision-making. By analysing data in real time, it automates repetitive tasks, identifies patterns and insights, and provides recommendations for process optimization.

Unlike artificial intelligence, which can replace human intelligence, augmented intelligence aims to enhance and expand the cognitive skills of the human being, improving the quality of decisions and enhancing productivity.

Despite this difference, AI is a partner of augmented intelligence, as it allows users to use the full potential of innovative technologies to perform their tasks with maximum productivity, expanding their cognitive potential.

To make it easier to understand, consider some practical examples of applying augmented intelligence:

  • – Voice recognition system that transcribes and translates a conversation in real time, facilitating communication between people with different languages;
  • – Navigation app that suggests the best route to a destination, considering traffic, weather and user preferences;
  • – Data analysis platform that generates insights and recommendations for decision making, based on machine learning and natural language algorithms;
  • – A wearable device that monitors vital signs and alerts you to potential health issues, as well as providing wellness tips.

These are some examples of how augmented intelligence can help humans perform tasks better and make more efficient decisions.

What are the benefits of increased intelligence?

By combining augmented intelligence with professional skills, it is possible to achieve many gains in maritime operations. See below the biggest advantages for this sector.

Automation of manual and repetitive tasks

Augmented intelligence makes it possible to automate a variety of manual and repetitive tasks, greatly increasing efficiency and accuracy in the processes.

For example, in the food industry, the tool may be used to classify the grains and seeds by identifying impurities and selecting only the quality ones. This reduces the need for human intervention and increases the speed of the process.

Transformation of traditional functions and the way of working

Augmented intelligence transforms traditional ways of working by integrating advanced technologies, such as machine learning and natural language processing, into processes previously performed manually.

This integration enables a smarter and more strategic approach, with the ability to identify patterns and trends in a more accurate and agile way.

Increased productivity, quality and efficiency of processes

Augmented intelligence positively impacts processes in several segments, including the maritime and port sector. With machine learning and natural language processing, it can identify and predict behaviours and provide valuable insights to assist in decision making.

In a container transport operation, for example, augmented intelligence can analyse routes, times, and weather conditions and provide recommendations on how best to perform the operation.

For this, it considers factors such as fuel economy, shorter transit time and risk reduction. In addition, it is possible to automate repetitive tasks such as vessel monitoring, reducing the workload of employees and allowing them to focus on more strategic activities.

Improved customer experience

Augmented intelligence can also bring significant benefits to the customer experience. Through data analysis and process automation, the system automates services and offers the most effective solutions to the client’s demands.

A practical example of this is the use of AI-powered chatbots in customer service. Robots can analyse user history and provide personalized answers to your questions, without the need to wait for a human attendant.

Features like this reduce wait times and improve service quality, resulting in a more satisfying customer experience. And that’s not all!

This feature is widely used to monitor the satisfaction of consumers and others involved in maritime processes in real time. With this data, companies make immediate adjustments and improvements. This builds loyalty and increases the brand’s reputation in the market.

How does augmented intelligence improve marine operations in 6 actions?

We share with you several applications and gains made through increased intelligence. This feature can be adopted in the maritime and port sector in several ways. Learn about some actions that apply the resource in processes related to these areas.

1. Reduction of Operational Costs

Augmented intelligence can help reduce operational costs in maritime logistics in a number of ways. For example, the use of automated systems avoids human error and improves the accuracy of operations, thereby decreasing rework and remediation costs.

In addition, machine learning monitors and learns from performance data, generating good ideas to improve the efficiency of navigation routes, fuel economy and time optimization.

It’s amazing how using real-time data and predictive analytics can also help identify issues before they become critical, reducing maintenance and repair costs.

2. Monitoring and alerts

Augmented intelligence technologies have achieved a high level of automation, capable of providing specific alerts to improve maritime operations.

It is possible to manage the entry and sailing of vessels, identify flood risks in coastal areas and monitor the agitation caused by waves and winds in marinas, for example. Such applications promote the quality of services provided, mitigate risks and strengthen business relationships in the maritime and port sector.

3. Advanced cargo monitoring

The use of increased intelligence in maritime logistics also allows advanced cargo monitoring, bringing relevant benefits, such as reducing losses and breakdowns.

With the help of sensors and data analysis systems, it is possible to track cargo in real time and identify risk situations, such as temperature or humidity variations, impacts and route deviations.

4. Demand forecasting and cargo optimization

Through advanced algorithms and data analysis, it is possible to predict cargo demand, allowing companies to adjust their processes and allocate resources more efficiently.

If the company wants to minimize the total distance travelled, the loading and unloading costs of the containers, and the total transit time, it can use a mathematical model to evaluate data and constraints. Ship capacity, customer demand, port schedules, and weather conditions are good examples of this.

The model generates an optimal route, which indicates which ports should be called, in what order, how many containers need to be loaded and unloaded at each port, and how long they will stay in each port.

5. Quality control and product traceability

These are two fundamental aspects in any logistical process, and maritime logistics is no different. With the use of increased intelligence, it is possible to have a more precise and detailed control of processes, resulting in greater security and customer satisfaction.

Through sensors and tracking technologies, it is possible to monitor temperature, humidity and other storage conditions of the cargo, avoiding loss and damage to the products and materials transported.

In addition, increased intelligence allows the identification of failures and problems in the production process, enabling quick and efficient correction before they become major problems for those involved.

With traceability, it is possible to have accurate information about the cargo history, from collection to delivery to the final customer. This ensures greater transparency and safety, in addition to enabling the agile identification of possible setbacks or failures in transportation.

Have you noticed how all this technology results in greater efficiency and productivity, as well as improving the customer’s experience? Thus, administrators are sure that their products are being monitored and transported with safety and quality.

6. More efficient decision making

All the advantages presented so far generate very useful data and information, which make decision-making more accurate. After all, with real-time data collection, actions can be taken with greater agility and strategy.

Augmented intelligence is a technology that uses Artificial Intelligence to improve human performance in maritime and port operations. It can reduce costs, increase competitiveness, and improve the quality of services. Thus, it is worth following this technological trend and investing in innovative solutions to stand out in the market.

Are you thinking of innovating in maritime operation? Download the e-book “Mapping of Maritime and Port Startups” and see the main advances.